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This study examined the mediating effect of internalized shame in the relationship between covert narcissism and fear of failure among college students. A total of 423 college students aged 18 to 29, enrolled in universities across six regions of South Korea, including Seoul, participated in the survey. Data were analyzed using SPSS 26.0 and PROCESS Macro 4.0. Results indicated that covert narcissism, internalized shame, and fear of failure were all significantly and positively correlated. Internalized shame partially mediated the relationship between covert narcissism and fear of failure, with both direct and indirect effects being statistically significant. Bootstrapping analysis confirmed the significance of the indirect effect. These findings suggest that internalized shame serves as a key emotional mechanism linking covert narcissistic personality characteristics to fear of failure in achievement contexts. This study provides empirical evidence for the emotional pathway from personality traits to motivational avoidance and discusses implications for counseling interventions targeting internalized shame to reduce fear of failure among college students.



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College Students, Covert Narcissism, Fear of Failure, Internalized Shame, Mediating Effect